Saturday, October 12, 2019
Creative Essay: Why Are There Poor People -- essays research papers
Creative Essay: Why Are There Poor People à à à à à Looking back on my childhood, I realize how lucky I was to be blessed with the family I have. Knowing what I know now, I have come to understand that not every kid had the same life that I had. Not every child had a living room full of gifts on Christmas morning, or a family to share a birthday with. I was lucky enough to have all of the luxuries that so many children yearn for. So many children take for granted the fact that they eat three meals a day, while so many others are lucky to find a scrap of bread in a dumpster. à à à à à It wasn't until I was about nine or ten when I realized that there were poor people in the world. My family and I had been on our annual trip to New York City to see ...
Friday, October 11, 2019
J. D. Salinger and Catcher
Rye went into 14 printings within a year of publication and continued to have a large sale. The book had been translated into 30 languages and had sold more than 65 million copies. After his divorce with his second wife, Claire Douglas, he went to New Hampshire to be alone and be isolated. He stopped writing books and cut off most public contact. He would only write in private and enjoyed his time alone. Slinger died on January 27, 2010, of natural causes at his home in Cornish, New Hampshire. (American Decades. Deed. Judith S. Bushman. StudentResources in Context) Critics say that The Catcher in the Rye is a quest story but Holder's quest is aimless and incomplete. The Catcher in the Rye is most frequently compared to Mark Twain's The Adventures of Huckleberry Finn. The Catcher in the Rye was received enthusiastically by the reading public. The Catcher in the rye was a rapid success, The Catcher in the Rye was mostly praised by critics but others thought it was a failure. It was als o controversial for its adult language and situations. The Catcher in the Rye became a classic coming of age tale about maturing from childhood to adulthood.Slinger filed a lawsuit against Ian Hamilton for writing ââ¬Å"J. D. Slinger: A Writing Life. â⬠Slinger wanted to protect his privacy. Slinger influenced many people like Lynda Barry. I find J. D. Clinger's writing fascinating. His themes are powerful and relatable in The Catcher in the Rye. I really enjoyed the novel and I would love to read some more of his works. (Encyclopedia of World Biography. Detroit. Student Resources In Context. )
Thursday, October 10, 2019
Business Goals
Background of study The quick development in rivalry among firms of different kinds has represented a few difficulties for them with respect to keeping up their customers and accomplishing business goals. Because of that, firms have moved from customary ways of marketing towards social trading methods with customers that could return more prominent business benefits on the long haul. Consequently, concentrating on retention of customers has turned out to be vital for enhancing the competitiveness and performance of the organizations. Keeping in mind the end goal to accomplish the retention of customers, it must be noticed that customers have a tendency to assess their purchasing experiences regarding the perceived value that is followed by the measure of cash spent to receive an item or benefit and the advantages got in return. Along these lines, a positive experience of a customer significantly affects the purchasing behavior and retention of the customer. (Bapat and Thanigan, 2016). To manage customer relations and guarantee firm efficacy, it has happened to be very necessary to comprehend what leads to retention of the customers. (Afzali and Ahmed, 2016). Customer retention is defined as ââ¬Å"the process of building customer loyalty towards a particular brand, thus resulting in repurchasing its products or services over timeâ⬠(Cannie, 1994; Danish, Ahmad, Ateeq, Ali, and Humayon, 2015). Customer retention is the primary objective for the organizations that aides in keeping up their business (Coviello, 2002). There are an extensive number of firms that are associated with the retention of their customers. In order to achieve the maximum profitability, firms tend to focus on the retention of the customers (Kotler, 2003). Retention of the customers underlines on backing which is for the most part connected with repurchase conduct and brand devotion of the customers (Buttle, 2004). At the end of the day, retention of the customers involves a durable responsibility of a customer towards a brand and keeping up such relationship because of positive observations and past encounters (Boohene, 2013; Mohamed and Borhan, 2014). Customers who cheerfully make the majority of their buys from a specific brand for the most part have higher extent of fulfillment towards it than the individuals who indicate less loyalty. Anderson and Sullivan (1990) likewise represented that client maintenance gives monetary ramifications to firms on the grounds that increasing new customers is more exorbitant than keeping up existing ones because of the costs that they spend on publicizing and advancement to impact their purchase intention. Retention of the customers happens when the customers are completely happy with the benefits given by the inns (Grà ¸nhaug and Gilly,2001). On the other hand, the customers are particularly faithful towards their brands (inn) and it brings about the retention of the customers of that brand (Buttle, 2004). In order to achieve the maximum benefits and advantages, the firms tend to focus on retention of their customers. (Dawkins and Reichheld, 2009). There are few examinations that clarify the impact of the diverse variables that impact the client maintenance in inns. This is especially simple for the clients to get disappointed with the offers administrations to them (Colgate and Lang, 2001; Colgate and Norris, 2001) 1.2 Purpose of The Study The main and premier reason for this research is to discover the impact of the distinctive factors on the retention of the customers.Research ObjectivesThe fundamental goals for this article are as per the following:To find the impacts of the distinctive factors such as service quality, ambience, customer satisfaction and loyalty on retention of the customers.Significance of the studyThe significance of the study is that retention of the customers is the essential activity for any business for the most extreme yield. This investigation is done to clarify the connection between ambience, customer satisfaction, customer loyalty, service quality and retention of the customers.Scope of the study This examination will assist the entrepreneurs with working on these elements in light of the fact that these variables are the fundamental need of each customer. What's more, with the assistance of this analysis, the entrepreneurs can thrive their business. This exploration is additionally valuable for similar firms who are confronting the issues in keeping up the customers.Research QuestionThe research question of this study is to find out what is the impact of ambience, customer satisfaction, customer loyalty and service quality on the retention of the customers.
Wednesday, October 9, 2019
A Midsummer Night’s Dream: The Irrational Nature of Love
ââ¬Å"Love is blind and lovers cannot see the pretty follies that themselves commit,this quote from the Merchant of Venice describes the four lovers' dilemmas in A Midsummer Night's Dream. Nevertheless, in A Midsummer Night's Dream this statement not only applies to the true love between original couples Lysander and Hermia, Demetrius and Helena, but also the æ »alse love between Titania and Bottom and Lysander and Helena. As the story progresses in the play A Midsummer Night's Dream, it becomes increasingly obvious that not only is love irrational, it is a catalyst for disorder, and in the end, love may turn out to be only a fanciful illusion.There is a fine line between love and mania. Though many of the characters' actions indicate that they lean toward mania, the play ultimately ends with a happy ending for the characters, as well as a presumably happy marriage. Nevertheless, if what those characters felt was love, then love is an unhealthy obsession. Helena's obsession with Demetrius might be the most obvious example. In Act II scene i lines 203-10 Helena reveals her feelings towards Demetrius with this soliloquy: I am your spaniel; and DemetriusThe more you beat me, I will fawn on you: Use me but as your spaniel, spurn me strike me, Neglect me, lose me; only give me leave, Unworthy as I am, to follow you. What worser place can I beg in your love, ââ¬â And yet a place of high respect with me, ââ¬â Than to be used as you use your dog?(2.1.203-10)Rather than a confession of love, this speech seems more like the pleading from a frequent victim of domestic abuse who is begging her partner to come back to her. Demoting oneself to a dog, welcoming abuse and neglect and enjoying every moment of this treatment is definitely not what is considered to be the norm, even when it's love.After Helena's madness there is Titania, the Fairy Queen, who falls in love with a commoner named Nick Bottom who has the head of an ass. Forgetting her social status, reput ation and pride, Titania becomes completely smitten with Bottom and orders her servants to attend on him. However Bottom, though he does enjoy the various benefits that comes with being the lover of the Fairy Queen, never has any choice in the matter.After Titania first met Bottom she says: ?ut of this wood do not desire to go: Thou shalt remain here whether thou wilt or no. 3. 1. 152-53) In most cases, when attempting to win the affections of another person, one would usually refrain from abusing one's position of power and force the other person into staying with them for presumably the rest of their lives. However, Titania is so in love with Bottom that she cannot be concerned with sentiments of common sense and her partner's wellbeing, which inadvertently makes her love irrational.Finally there is Demetrius whose obsession with Hermia caused him to abandon his current relationship, which caused his former lover, Helena, to become an emotional wreck, and subsequently sour the rel ationship between Hermia and Lysander. One can notice from the examples from above that of all the crazy self-destructive and/or selfish acts committed in the name of love, non of them have started with the purpose of making either recipient or benefactor of that act happy.Instead it was only done for love and that alone is its purpose and cause. As love is the motivation behind most, if not all, of the characters' actions it is more than likely that love is the direct or indirect cause of all of the chaos and bedlam in the play. First there is Demetrius who broke off a presumably happy and stable relationship with Helena to pursue Hermia, as proven by the quote spoken by Helena: or ere Demetrius look'd upon Hermia's eyne, he hail'd down oaths that he was only mine1. 1.242-43)Not only did Demetrius ruin his own relationship with Helena, he also used his connection with Egeus, Hermia's father, to separate Lysander and Hermia, putting their love in danger of falling apart as well. In an attempt to preserve their love, Lysander and Hermia decide to elope and escape ?he peril of the Athenian law4. 1. 153) Before leaving, they reveal their plans to the lonely and unloved Helena, who desperately craves Demetrius' love and approval and betrays her friends' trust and tells Demetrius of the lovers flight.In order to be with or to pursue their beloveds all four lovers left behind the order of Athens and escaped into the magical forest. After falling prey to Puck's antics the lover's relationships with each other are tore apart. Though it was ?rue lovethat had caused the lover's to go against order it was also the only thing that is keeping the lovers' from descending into chaos and disorder themselves. However, when that ?rue loveis replaced with the ?alse loveproduced by magical flower, whatever fragile bond that is holding the lovers together falls apart immediately.Ironically it is love that has ruined the four lovers' relationships with each other. Though there is a happy ending for the four lovers' in A Midsummer Night's Dream, there is a possibility that the love between the lovers is not real and their marriages would end horribly. Though Demetrius did have a past fling with Helena, what caused him to desire Helena's hand in marriage near the end of the play may not necessarily be the rekindling of that old flame, but rather the effect of the magical flower.It is also important to remember that a few scenes ago Helena had also rejected Demetrius proclamations of love despite of what she said at the beginning of the play. This further proves that Helena's love for Demetrius is merely obsession. Helena pursues Demetrius due to her memories of their past relationship, however as those memories age, Helena subconsciously begins to distort them. In order to justify her relentless and most likely futile attempts to win Demetrius' love, Helena's memories take on a more rose-coloured hue.It is very likely that Demetrius' biggest selling point was t hat he was ?ard to get However, when Demetrius begins to reciprocate he lost his only asset, and Helena is both shocked and repulsed. Managing to convince herself that it was all a joke played to mock her, Helena is able to continue her elaborate fantasy. But, when it turns out that Demetrius was actually in love with Helena and wishes to marry her, Helena, due her previous actions, is forced to accept his proposal, lest she desires to appear fickle and shallow.Lysander and Hermia would be considered to be the most traditional pair of lovers in the entire play. However, that all changed when Lysander betrays Hermia and falls in love with Helena. Forgetting his vows and the reason he even came into the forest in the first place, Lysander, along with Demetrius, becomes blind with passion and lust towards Helena and aggression towards each other. Finally there is Titania and Bottom whose love is only possible with the power of the magical flower, as shown by Titania's line: ?ow came th ese things to pass? O, how mine eyes do loathe his visage now! (4. 1.78-79)Without the aid of the fairies it would've been very likely that the four lover's would stay in the forest lost and loveless forever. With every example of love in the play being a form of ?alse love A Midsummer Night's Dream could not be considered as a romantic-comedy but rather social commentary on the irrational and self-destructive nature of love. With their inane deeds done in the name of love the four lovers doomed themselves to an unhappy marriage. Much like Theseus and Hippolyta union for the peace and prosperity of their respective nations, the lovers' marriage ends up being done out necessity rather than love.
Tuesday, October 8, 2019
Agriculture as the Greatest Water User Research Paper
Agriculture as the Greatest Water User - Research Paper Example The author brings up the issues concerning environment changes and protection of water resources. Water usage in terms of agriculture has increased twice in comparison to the population growth in the past century. It is apparent that water withdrawal is anticipated to rise and more land is being irrigated to feed the increasing population. Many countries are experiencing conflicts as increase of competition in the economic sectors for similar features one of them being limited supply of water. Water wars might well be the main source of conflict in the twenty-first century. Various developing countries and other parts of America, irrigation is used to flood the fields and run water between crops. Almost half of the water is lost through evaporation and seepage from irrigation canals, which brings water to the irrigated fields. Food and agriculture are considered the biggest water consumers, which require more than a hundred times of what people use for personal needs. The 70 % of the water taken from rivers as well as groundwater is all channelled to irrigation with 10% mainly used domestic applications and around 20% by industries. Water conservation remains the adequate solution in fighting water deficient in many countries. Others feel water conservation is a partial solution in that both the past and current conservation methods have reached their realistic limits. As the world population increases across there is a rising demand for safe and dependable water sources to fulfil the expanding population needs.
Monday, October 7, 2019
Information Technology Applications in Marketing Research Paper
Information Technology Applications in Marketing - Research Paper Example Gradually, in the month of March, 2010 the developers were provided with a monetary value of US$500,000 for developing the service. It was in this year that Josh Riedel joined the company, developing the first version of the program in January, 2011. He added hash tag providing the facility to discover and find each picture. It was in the same year that the company had also collected an amount of US$7 million valuing it at around US$25 million. It was in April, 2012 that the first version of Instagram was released. However, it was viewed that due to a lack of employees and funds to improve Instagram, the service was sold at US$1 billion to Facebook in cash and in stock (Geron, 2012; Hui, 2012). Reason for Growth/Decline The current features of Instagram can be considered to be the primary reason behind its rapid growth. Instagram is amongst those apps that provides seamless social integration to well-known social networking sites such as Facebook, Tweeter, Flickr and Tumbler. The sim ple interface can also be determined as another prime reason behind the success of the social service. Though there are numerous photo sharing apps available however Instagram is simple and it also provides digital edit options which make it separate from others. It is worth mentioning that though Instagram offers the facility of sharing photos or video taken in other social websites, users can also share their photos on it which makes it a social network platform on its own (Stratmann, 2011; Sengupta et al., 2012). Future The future of a social networking site directly relies on the way innovation is made in it. In this context, it has been viewed that Instagram has been a... This essay stresses that Instagram is recognized to be amongst those social network based services that has flourished within a short period of time. Firstly, it is believed that the business model of the Instagram is comparatively simpler than any other form of social app available in the market. Instagram aims at providing a user-friendly experience to its users by adapting innovative ways or features. Secondly, Instagram can be used as a live coverage tool which provides an opportunity for any user to keep updated of the places where they are at. It is worth mentioning that Instagram also aims at improving it series of functionalities with the growing demand of its users and marketers. Marketers can use Instgarm to share the images or videos of their offered products or services to create significant consumer awareness which in turn can enable them to draw a diverse range of consumers. This report makes a conlusion that the social media vehicle i.e. Instagram has been in continuous discussion amid different social networking gurus since its launch for public use. It has been viewed that Instagram has largely been able to attract a huge extent of user base because of its simplicity and uniqueness. With reference to the above stated discussion, it can be affirmed that though Instagram is considerably new in the social networking market however if it keeps on following its innovative ways of making new changes in the app, this social media vehicle would be able to maintain its eminent position.
Sunday, October 6, 2019
Integrated Marketing Communication Project Essay - 1
Integrated Marketing Communication Project - Essay Example Software packages like SIEBEL and others are being used by the organizations in this regard. The present section would analyse the customer relationship management techniques employed by Apple Inc to maintaining relationships with their existing customers and to increase their loyalty towards he brand. Loyalty Programs of Apple Customer loyalty programs at Apple largely focus upon creating a unique image of the product in the minds of the customers. In this regard Apple focuses upon its mass appeal and its immense brand image to foster a spirit of loyalty among the customers. The podcasts programs initiated by the company also is a step towards using the internet technology as a means of inculcating loyalty and a mutual and cordial relationship with the customers that helps induce repeat purchases. There are many value added offering with products like Mac that includes software packages for the repeat customers (Kotler, 2010, p.168, 169). Apple does not believe in a traditional rewa rd program in which organizations provide price rebates, discounts and other offers. However the company tries to gain loyalty of the customers by virtue of its positioning as an innovative and a ââ¬Ëcoolââ¬â¢ product that is perhaps unmatched by any of its competitors in the market. The company has however harnessed the benefits of the online channel to gain loyalty of the customers. The App store launched by the company is an important step towards maintaining a close and cordial relationship with the customers of the organizations in an attempt to ensure customer loyalty. The company hosts web forums and other discussions for the existing customers of the company. These also include rewards for repeat purchases including price discounts as well as add on services that tend to increase the value offering of the organizations and its products to the prospective customers of the organization (Franzen & Moriarty, 2008, p.335-336). Apple also uses CRM software packages like Heap CRM that have been developed by the company management itself. However the company does not rely heavily on aspects of data mining and most of its loyalty programs are based on its product strategy and integrated marketing communication rather than aspects of data mining. The company believes that by providing unique and innovative product design and attractive features would largely help it to retain its existing customers as the new products would always have a ââ¬Ëwowââ¬â¢ factor that would automatically attract customers. In addition the company also believes that by using the media channels it can creates hype for its products before the launch that would automatically draw customers. This strategy has been very successful till date that can be reflected by the popularity of the products during the launch date. The launch of Appleââ¬â¢s product makes it resemble like an annual festival that draws the attraction of the customers worldwide (Apple, 2011). However the com pany lays strong emphasis in not only maintaining a cordial relationship with the customers but also goes about maintaining a cordial and a mutually beneficial relationship with the suppliers who also form a part of the core stakeholders of the organization. Apple lays strict quality standards for its suppliers and also accepts only those
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